"I met Esben years ago in a bar. He used to DJ at the parties we did in our home after our shows in the early days of GANNI. So I’m super proud to see his success now. When we bumped into each other last year, he was telling me about the upcoming Arken show, and that his exhibition would be titled BUTTERFLY! And we had just finalized our new butterfly logo. Butterflies symbolise transformation, change, and positivity. It felt so in sync with how I was feeling about GANNI’s journey and new chapter of transformation. There is a serendipity to that."

— Ditte Reffstrup, Creative Director, GANNI.