“GANNI GIRLS MARCH TO THE BEAT OF THEIR OWN DRUM. IT’S NOT ABOUT ONE UNIFORM, IDENTITY OR GENDER. IT’S ABOUT ALL THE PEOPLE WE MEET WHO INSPIRE US, THEIR KICK-ASS ENERGY AND WAY OF BEING. ‘GANNI GIRLS’ IS A STATE OF MIND, AN ATTITUDE MORE THAN A WAY OF BEING. IT’S PLURAL FOR A REASON, EVERYONE IS WELCOME .”
— DITTE REFFSTRUP, CREATIVE DIRECTOR, GANNI